Family Owned Since 1986
Built Like Family. Built to Last.
In 1986, Bear Trailer began near the banks of Bear Creek in Lebanon, Missouri. Forty years later, we are proud to still call Lebanon home—and even prouder to remain a family-owned and operated American manufacturer.
A lot has changed in those 40 years. Our manufacturing capabilities have grown to more than four times their original size. Our processes, equipment, materials, and technology have continued to advance. Our trailers now travel throughout the United States, Canada and across the world.
But the things that matter most haven't changed.
For four decades, Bear Trailer has built its reputation on top-of-the-line quality, craftsmanship, and a commitment to standing behind what we build. We believe a great trailer should do more than simply carry a boat from one place to another. It should complement the boat sitting on it, elevate the entire package, and create a sense of quality and pride for everyone who comes in contact with it—from the manufacturer and dealer to the family pulling it down the road.
That's why every Bear Trailer is built with purpose.
40 Years of Quality
Since the beginning, we've continually invested in better materials, better processes, and better ways to build. As the marine industry has evolved, Bear has evolved with it—without lowering the standards that built our reputation.
When liquid coatings were no longer providing the protection we believed our customers deserved, we invested in a state-of-the-art powder coating system. When we saw problems that needed better solutions, we developed patented features such as TrailGuard® to simplify storage and help prevent theft and UltraStep™ to improve accessibility. As boats and pontoons have grown larger, heavier, and more sophisticated, we've continued engineering trailers capable of carrying them confidently.
Technology changes. Boats change. Markets change.
Our standard doesn't.
Family Owned. Team Built.
Being family-owned means more to us than whose names are on the company.
Bear Trailer has always been built around people. We believe the men and women who design, fabricate, weld, coat, assemble, inspect, sell, deliver, and support our trailers are an extension of the Bear family. Every department and every person has a role in the finished product, and we succeed when we work as one team.
That mindset extends beyond our walls. We want our boat manufacturers, dealers, suppliers, and customers to feel like they're part of that team, too. Their reputation is riding on our trailers just as much as ours is.
It's why we take pride in the details others might overlook. It's why quality control remains central to how we operate. And it's why, after 40 years, we still believe our responsibility doesn't end when a trailer leaves our facility.
Behind You All the Way
Today, Bear Trailers can be found on highways, at dealerships, in marinas, and at boat ramps throughout the United States and Canada—and even across the seas in places such as Australia and Kuwait.
Every one of those trailers carries a little piece of Lebanon, Missouri, with it.
Whether we're building a single trailer or supporting an OEM manufacturer, our goal remains the same: build a trailer that makes the boat it carries be safe, look better, makes the entire package mean more, and gives its owner something they can be proud to pull.
Forty years ago, our family set out to build trailers the right way.
We're still doing it today—with a bigger facility, a bigger team, and the same commitment.
Bear Trailer. Behind You All the Way. Since 1986.